User Interview Playbook — How HeyGen did 937 interviews to find PMF. Complete framework for user research, customer discovery, and product validation.
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Updated
Mar 29, 2026
User Interview Playbook — How HeyGen did 937 interviews to find PMF. Complete framework for user research, customer discovery, and product validation.
Slides on Customer Development and Lean Startup for Startup Boost Preaccelerator
Business case (SQL): Revenue optimization for a multinational wholesaler
Support channels for your application as a rails engine or hosted service
Playbook to go from idea to validated business: 15' call, 45' strategy session, 2–6 week validation and MVP.
Business Studio project: Dodo Pizza market expansion strategy with unit economics, A/B testing, field research. ROI 48-57%, payback 2-3.5 years.
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